Title

Temelji marketinškega načrta

Description

Obligatory literature for the FSS course 'Practicum in marketing and public relations'. Fakulteta za družbene vede, Ljubljana (2007).

Subject

marketing plan | marketing | strategy | fundamentals

Creator

Podnar, Klement; Golob, Urša; Jančič, Zlatko

Publisher

Fakulteta za družbene vede

Date

2007

Identifier

ISBN: 978-961-235-300-1; COBISS.SI-ID: 235631360; E-edition: https://zebra.fdv.uni-lj.si

Type

Text

Format

Print; e-edition available online

Language

sl

Source

https://plus.cobiss.net/cobiss/si/en/search/cobib/results?q=ID=235631360

Relation

Reading for FSS course 'Practicum in marketing and public relations' (obligatory literature) — https://www.fdv.uni-lj.si/en/library/digital-library/catalogs/fss-textbooks/14818

Rights

In copyright; © respective publisher/author. Access via ODKJG / e-resources where an e-edition is listed.

Educational Level

Higher education (undergraduate / postgraduate)

Interactivity Type

Expositive