Item
Consumer behaviour : a practical guide
- Title
- Consumer behaviour : a practical guide
- Description
- Additional literature for the FSS course 'Consumer behavior'. Routledge, London ; New York (2015).
- Subject
- consumer behaviour | behavioural marketing | consumption
- Creator
- Foxall, Gordon R.
- Publisher
- Routledge
- Date
- 2015
- Identifier
- ISBN: 1-138-83236-7; 978-1-138-83236-7; 978-1-31756-591-8; COBISS.SI-ID: 36315485; E-edition: https://ebookcentral.proquest.com/lib/fdv-odkjg/detail.action?docID=1883855
- Type
- Text
- Format
- Print; e-edition available online
- Language
- en
- Source
- https://plus.cobiss.net/cobiss/si/en/search/cobib/results?q=ID=36315485
- Relation
- Reading for FSS course 'Consumer behavior' (additional literature) — https://www.fdv.uni-lj.si/en/library/digital-library/catalogs/fss-textbooks/14917
- Rights
- In copyright; © respective publisher/author. Access via ODKJG / e-resources where an e-edition is listed.
- Educational Level
- Higher education (undergraduate / postgraduate)
- Interactivity Type
- Expositive
- Item sets
- Univerza v Ljubljani